Tennis champion Novak Djokovic and Aman Group are launching ATMA, a new luxury brand centered on wellness, athletics, nutrition and design. Its first project, ATMA Miami, is planned for Brickell’s waterfront. The 1,049-foot tower is set to combine a hotel, residences and extensive amenities, with an opening targeted for 2031.
Key takeaways
- Djokovic is partnering with Aman Group on the launch of ATMA, a wellness-focused hospitality brand.
- ATMA Miami is planned for Brickell Bay Drive, with a connection to the five-mile Baywalk waterfront.
- Plans call for a hotel, marina, condominiums and 120,000 square feet of amenities.
- The project is being developed by OKO Group and Oak Row Equities and is scheduled to open in 2031.
The project brings together Aman Group’s hospitality experience and Djokovic’s stated interest in performance, recovery and wellbeing. ATMA is positioned as a distinct brand focused on integrating those themes into its properties and programming.
A wellness-led concept
ATMA’s approach is expected to combine nutrition, athletic facilities, innovative design and experiential entertainment. Djokovic said the concept reflects his view that sustained performance depends on balancing training and recovery with nutrition and mental wellbeing. He plans to contribute to the brand’s wellness programming and facilities.
Plans for the Brickell tower
The proposed tower will rise on Brickell Bay Drive and connect with the five-mile Baywalk along the waterfront. At 1,049 feet, ATMA Miami will join the growing number of supertall residential buildings planned for Miami. The development is slated to include a hotel, a marina and condominiums ranging from one to five-plus bedrooms, along with six-bedroom penthouses at the top.
The project’s 120,000 square feet of amenities are intended to serve both hotel guests and residents. Residential offerings are planned to include a private pool, fitness center with yoga and personal-training studios, thermal spa facilities, a lounge and coworking space. Residents are also expected to have access to the hotel’s wellness amenities.
Development timeline
OKO Group and Oak Row Equities are developing ATMA Miami. The project is scheduled to open in 2031, though the announcement does not specify construction milestones. Its mix of hotel, residential and wellness facilities will make the tower the first destination resort under the new ATMA brand.