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Florida Real Estate Market

New Homes Outshine Existing Market in April Despite Sales Slowdown

May 31, 2026
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In April, the market for newly constructed homes demonstrated resilience by outperforming sales of existing homes, even as the overall pace of new home sales experienced a decline. This trend highlights the ongoing strategies employed by builders to attract buyers in a challenging economic environment.

Key Takeaways

  • New home sales saw a 6.2% decrease from March to a seasonally adjusted annual rate of 622,000 units.
  • Year-over-year, new home sales were down 11.3% compared to April 2025.
  • The median sales price of new homes increased by 8% month-over-month to $422,500.
  • Builders continue to offer incentives and price reductions to stimulate demand.
  • Inventory of new homes for sale saw a slight increase.

April Sales Performance

The U.S. Census Bureau and the Department of Housing and Urban Development reported that new homes sold at a seasonally adjusted annual rate of 622,000 in April. This figure represents a 6.2% decrease from the revised pace of 663,000 in March. On a year-over-year basis, sales were down 11.3% from the 701,000 rate recorded in April 2025.

Odeta Kushi, Deputy Chief Economist at First American Financial, noted that "April’s new-home sales report suggests the early spring home-buying momentum may be losing steam as higher mortgage rates and resurgent affordability pressures weigh on buyers again." Despite this slowdown, Kushi added that "the new-home market continues to outperform existing-home sales, with builders using incentives and rate buydowns to unlock demand that remains fundamentally supported by demographics."

Median Price and Builder Strategies

The median sales price of new homes sold in April saw a significant increase of 8%, reaching $422,500, up from $391,100 in March. Year-over-year, the median price rose by 2.2% from $413,600 in April 2025. Kushi attributed this rise primarily to a shift in product mix rather than a broad acceleration in prices, with 55% of homes sold in April priced at $400,000 and above, compared to 47% in March.

Builders are actively employing incentives and selective price cuts to maintain sales momentum. Recent builder sentiment surveys indicate that nearly one-third of builders are still implementing price reductions, and the use of sales incentives remains widespread.

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Inventory and Market Outlook

The estimated number of new homes for sale at the end of April, on a seasonally adjusted basis, increased by 1.7% to 489,000 units, up from 481,000 in March. However, year-over-year, the supply was 2.2% lower than the 500,000 estimate from April 2025.

Kushi concluded that "the April slowdown also aligns with soft builder sentiment and renewed pressure from higher mortgage rates." She emphasized the relative resiliency of new-home sales compared to the existing-home market, which is largely constrained by the "lock-in effect" of lower mortgage rates. Even with the recent pullback, new-home sales are still performing modestly above pre-pandemic levels.

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