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From TV Prize to Keys Compound: How a Florida Homeowner Expanded an HGTV Dream Home

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Broward County Florida

Chad Bishop Group joins SERHANT. in Fort Lauderdale expansion

September 9, 2026
Chad Bishop Group joins SERHANT. Fort Lauderdale office expansion.
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SERHANT. is expanding its Fort Lauderdale footprint with the addition of the Chad Bishop Group, a high-performing team formerly affiliated with One Sotheby’s International Realty. The group, which recorded $80 million in sales over the past year, brings a strong luxury-market reputation and a record of high-profile transactions to the brokerage.

Key takeaways

  • The Chad Bishop Group has joined SERHANT. as part of the brokerage’s Fort Lauderdale growth strategy.
  • The team reported $80 million in sales during the past 12 months.
  • Chad Bishop, Lauren Ring, Brian Goodman and Alan Bishop make up the group.
  • The team was recognized as One Sotheby’s International Realty’s Top Producer Medium Team from 2020 through 2025.

The move positions SERHANT. to deepen its presence in one of South Florida’s most competitive luxury real estate markets. It also gives the Chad Bishop Group access to a brokerage platform built around marketing, technology, media and agent entrepreneurship.

A top-producing team changes brokerages

The Chad Bishop Group joins SERHANT. from One Sotheby’s International Realty, where it consistently ranked as the Top Producer Medium Team for six consecutive years, from 2020 through 2025. The team’s recent performance included $80 million in sales over the past 12 months.

Alongside Bishop, the group includes Lauren Ring, Brian Goodman and Alan Bishop. Their addition strengthens SERHANT.’s local bench as the brokerage continues pursuing growth in South Florida’s high-end residential sector.

Bishop brings a record of luxury-market visibility

Chad Bishop has been associated with several notable Fort Lauderdale transactions. In 2022, he represented the sale of Gisele Bündchen’s residence on Melaleuca Road, a transaction that set a Fort Lauderdale record for price per square foot at the time.

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The deal helped reinforce Bishop’s profile in the luxury market and highlighted the group’s ability to work with prominent properties and high-net-worth clients.

Why the partnership matters

Bishop said the decision was driven by SERHANT.’s combination of global-style marketing, technology, media capabilities and entrepreneurial culture. He also pointed to the brokerage’s emphasis on generating attention for both properties and agents.

For the Chad Bishop Group, the move is intended to support broader ambitions in South Florida while preserving the team’s focus on relationships, creativity and client service. For SERHANT., the partnership adds an established local team with a demonstrated sales record and strong name recognition.

A strategic step in Fort Lauderdale

The addition comes as brokerages compete to attract experienced teams capable of producing at the upper end of the market. By bringing in a group with sustained production and a history of high-profile listings, SERHANT. is seeking to build greater momentum in Fort Lauderdale.

The partnership could also increase the brokerage’s visibility among luxury buyers and sellers throughout the region, particularly as firms continue investing in distinctive branding and digital marketing to stand out in a crowded market.

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