HomeServices of America has appointed Lane McCormack as the new president of Berkshire Hathaway HomeServices Beach Properties of Florida. McCormack brings over 28 years of extensive real estate experience, including significant leadership roles in brokerage growth, operations, and luxury real estate.
Key Takeaways
- Lane McCormack, a seasoned real estate executive, has been named president of Berkshire Hathaway HomeServices Beach Properties of Florida.
- McCormack previously served as CEO and qualifying broker for Ansley Real Estate/Christie’s International Real Estate.
- Her appointment facilitates Jimmy Burgess’s transition to focus full-time on his role as chief coaching officer for HomeServices of America.
A Proven Leader in Real Estate
McCormack joins Berkshire Hathaway HomeServices Beach Properties of Florida with a wealth of experience, most recently serving as CEO and qualifying broker for Ansley Real Estate/Christie’s International Real Estate for seven years. During her tenure, she was instrumental in expanding the brokerage’s market presence and operations, successfully navigating industry changes and strengthening its position in the competitive luxury housing market.
Chris Kelly, CEO of HomeServices of America, expressed confidence in McCormack’s leadership, stating, "Lane is a dynamic and visionary leader whose experience and reputation in the luxury space makes her uniquely suited to lead Beach Properties of Florida. Her ability to grow organizations, develop talent and deliver exceptional results aligns perfectly with our long-term strategy and commitment to excellence."
Returning to HomeServices of America
McCormack has a history with the HomeServices of America network, having previously held leadership positions such as managing broker at Prudential Georgia Properties (now Berkshire Hathaway HomeServices Georgia Properties) and senior vice president and managing broker at Harry Norman, REALTORS®. Her commitment to professional development and agent growth has earned her a reputation for fostering high-performing sales cultures.
"I am honored to return to HomeServices of America and lead Berkshire Hathaway HomeServices Beach Properties of Florida," McCormack stated. "This organization has an incredible reputation, and I look forward to working alongside our talented professionals to build on that legacy, grow our presence in the luxury coastal market and support our agents in achieving new levels of success."
Leadership Transition
McCormack’s appointment allows Jimmy Burgess to dedicate his full attention to his role as chief coaching officer of HomeServices of America. In this capacity, Burgess will continue to lead coaching and agent development initiatives across the company’s national network. Burgess will remain involved with Berkshire Hathaway HomeServices Beach Properties of Florida, transitioning into the role of Chairman.
Berkshire Hathaway HomeServices Beach Properties of Florida serves the Northwest Florida coastal markets, from the Forgotten Coast to the Emerald Coast, with a specialization in luxury and coastal properties. The brokerage operates in a region that continues to attract second-home buyers, investors, and move-up purchasers.
