Florida real estate professionals will gather Aug. 19-20 at Rosen Shingle Creek in Orlando for the 2026 Florida Realtors Convention & Trade Expo. The statewide event will combine business education, networking, emerging technology and a new full-day Wealth Building Summit designed to help attendees turn current earnings into lasting financial security.
Key takeaways
- The convention runs Aug. 19-20 in Orlando.
- A new Wealth Building Summit will focus on long-term financial security.
- More than 200 exhibitors will participate in the Trade Expo.
- Sessions will cover artificial intelligence, cybersecurity, business growth and Florida-specific transaction issues.
- REBarCamp begins the week on Aug. 18, followed by association meetings Aug. 21-23.
The program is aimed at professionals across Florida, offering practical strategies for improving daily operations while navigating changes affecting the real estate industry.
Wealth Building Summit adds a new focus
The convention’s major new feature is the Wealth Building Summit, scheduled for Aug. 19. Included with full convention registration, the daylong program will examine ways professionals can convert active business income into broader, long-term financial stability.
The summit expands the event beyond immediate sales and productivity concerns, addressing financial planning and wealth-building goals relevant to real estate professionals at different stages of their careers.
Technology and transaction security take center stage
Several sessions will focus on applying artificial intelligence, automation and other technologies to routine real estate work. Topics are expected to include tools that can improve efficiency, marketing and client service.
The event will also address risks that can threaten transactions and businesses. Fraud prevention, cybersecurity and emerging security challenges are part of the educational lineup, giving attendees guidance on protecting clients, data and deals.
Education covers business growth and Florida rules
Additional sessions will explore marketing, lead generation, productivity, negotiation and customer service. These subjects are intended to help professionals strengthen their businesses while responding to changing client expectations and market conditions.
The agenda also includes Florida-specific guidance, including updates involving septic system rules and other issues that can affect transactions throughout the state.
Trade Expo connects attendees with industry providers
More than 200 exhibitors will showcase real estate products, services and technology during the Trade Expo. The exhibit floor is expected to provide opportunities for attendees to compare business solutions, discover new tools and connect with companies serving the profession.
Networking remains a central part of the convention, allowing participants to exchange ideas and strategies with colleagues from across Florida.
Weeklong schedule begins with peer collaboration
The broader gathering begins Aug. 18 with REBarCamp, an interactive, peer-led event. Participants select discussion topics, raise questions and share tactics that are producing results in their businesses.
Association governance meetings will continue Aug. 21-23 after the convention. Advance registration closes at 5 p.m. Aug. 10, with onsite registration available afterward at higher rates. The advance price is $185 for Florida Realtors members and $210 for nonmembers; onsite rates rise to $195 and $220, respectively.
Sources
- Florida Realtors Convention & Trade Expo features Wealth Building Summit, | Florida Realtors.