Oracle co-founder Larry Ellison is making a significant splash in South Florida’s real estate market, investing a staggering $450 million to transform the exclusive island town of Manalapan into a luxury enclave. This strategic move positions the area, just a short drive from Mar-a-Lago, as a prime destination for the world’s wealthiest individuals.
Key Takeaways
- Oracle co-founder Larry Ellison has invested $450 million in Florida real estate.
- The investment focuses on the exclusive town of Manalapan, located near Mar-a-Lago.
- Ellison’s acquisitions include a record-breaking estate and the Eau Palm Beach Resort & Spa.
- The move aims to attract ultra-high-net-worth individuals to the area.
A Mega-Investment in Manalapan
Ellison, the world’s fifth-wealthiest man, began acquiring properties in Manalapan, a town with only 400 residents, in 2022. His substantial investment includes two landmark purchases: a 16-acre estate that set a Florida record at $173 million, and the Eau Palm Beach Resort & Spa, acquired for $277 million in August 2024. The resort, historically known as the La Coquille Club, once hosted notable figures and is now poised for a luxurious revival under Ellison’s vision.
Luring the Elite
This significant investment is expected to further enhance Manalapan’s appeal to the ultra-rich, a demographic increasingly drawn to Florida. The proximity to Mar-a-Lago, President Trump’s well-known residence, is also cited as a major draw for the region. Local officials, like Manalapan’s Mayor John Deese, welcome Ellison’s investment, noting that it contributes to the town’s already strong real estate market and its reputation as a high-value community.
Ellison’s Track Record in Luxury Development
Ellison’s foray into Florida real estate echoes his previous ventures, notably his acquisition and redevelopment of the Hawaiian island of Lanai. There, he invested heavily in luxury resorts, including the Four Seasons, introducing ultraluxe amenities and services. At the Eau Palm Beach Resort & Spa, initial renovations have already begun, with the introduction of a permanent Nobu restaurant, a known favorite of Ellison’s.
