Realtor.com’s latest "Hottest Home Trends Report" indicates a significant shift in buyer preferences for 2026, with sustainability and energy efficiency moving to the forefront. The real estate platform analyzed keyword prevalence in listing descriptions from 2024 to 2025, revealing a strong consumer demand for features that reduce costs, minimize waste, and conserve energy, signaling a move away from opulent, high-end amenities.
Key Takeaways
- WaterSense fixtures saw a remarkable 289.6% increase in popularity.
- "Net-zero ready" homes, which generate as much energy as they consume, doubled in prevalence.
- Electric vehicle charging stations and outdoor low-voltage lighting are also on the rise.
- Biophilic design and indoor-outdoor living continue to gain traction.
- Luxury market trends include "coastal modern" aesthetics and specific high-end finishes.
- Opulent features like formal dining rooms and infinity pools are declining in popularity.
The Rise of Sustainable Homes
The report highlights that eco-friendly features are no longer a niche market but are becoming increasingly accessible. WaterSense fixtures, designed to reduce water usage by over 20%, have seen an almost 290% surge in listings. "Net-zero ready" homes, which aim for energy self-sufficiency, have doubled in popularity, with a median listing price of $449,700, indicating that sustainability is becoming more attainable for the average homeowner.
Other eco-conscious upgrades gaining momentum include electric vehicle charging stations, which increased by 91.6%, and outdoor low-voltage lighting, up 91.1%. Anthony Smith, senior economist at Realtor.com, noted, "Homeowners increasingly view eco-friendly upgrades as both a lifestyle choice and a smart financial investment—especially as energy costs and climate concerns become part of everyday decision-making."
Biophilic Design and Luxury Trends
Beyond energy efficiency, the trend towards biophilic design, which blurs the lines between indoor and outdoor spaces, is predicted to become even more pronounced, with a 162.6% increase in related keywords. This suggests a growing desire for homes that connect occupants with nature.
In the luxury segment, the "coastal modern" aesthetic, characterized by clean lines, natural materials, and abundant natural light, is rapidly gaining favor, with a 125.6% rise in listings. Other luxury trends include aged metal accents, Zellige tile, gas ranges with griddles, and cold plunges, all commanding median listing prices over $1 million.
Declining Features
Conversely, Realtor.com’s analysis also identified features experiencing a decline in popularity. Opulent elements such as formal dining rooms (down 25.3%), infinity pools (down 24.7%), and "Old-World European" design (down 18.4%) are seeing reduced interest, signaling a broader shift in consumer priorities towards practicality, sustainability, and a more integrated living experience.
