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Florida Real Estate Wire - Real Estate News > Luxury Real Estate > Naples: The Florida City Attracting Billionaires

Luxury Real Estate

Naples: The Florida City Attracting Billionaires

May 23, 2025
Naples: the florida city attracting billionaires
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Naples, Florida: The Emerging Luxury Haven for the Ultra-Wealthy

Once a tranquil fishing village, Naples, Florida, has evolved into a premier destination for the rich and famous, drawing comparisons to Palm Beach. With its stunning Gulf-front properties and cultural charm, Naples offers a unique blend of luxury, discretion, and a vibrant lifestyle.

A New Era for Naples: From Fishing Town to Billionaire’s Paradise

  • Transformation: Previously known for its snowbird retirees, Naples is now a top choice for billionaires seeking a low-profile yet opulent lifestyle.
  • Celebrity Residences: Notable figures such as Judge Judy, Best Buy founder Richard Schulze, and Papa John’s creator John Schnatter have made Naples their home.

According to luxury Realtor PJ Smith, “It’s a quiet enclave of luxury living… the ultra-wealthy live under the radar and they love it.” This understated elegance is one of the key factors drawing affluent individuals to the area.

Record-Setting Real Estate Market

Naples’ real estate market has seen remarkable transactions, emphasizing its appeal to high-net-worth buyers.

  • Notable Sales:
    • David Hoffmann‘s recent purchase of an $85 million mansion.
    • A monumental $225 million sale for a 15-acre estate set a new record for Florida.
    • A luxury estate listed for $295 million in early 2024, with its price currently reduced to $210 million on the market.

These transactions highlight the growing trend of ultra-high-net-worth individuals seeking residences in this sophisticated community.

Why Naples Stands Out

Naples has much to offer beyond stunning real estate. Here’s what attracts its affluent residents:

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Quality of Life and Lifestyle Perks

  1. No State Income Tax: Beneficial for the wealthy.
  2. Cultural Vibrance: The city is home to the Naples Philharmonic and Artis–Naples.
  3. Active Lifestyle: Popular activities include boating, golf, and tennis, and Naples is recognized as the pickleball capital of the world.

Understated Elegance

Angela Lutzi Dellatorè, a luxury real estate agent, captures this sentiment: “There are so many wealthy people that live here, and they choose Naples because nobody pays attention.”

Elite Neighborhoods

  • Port Royal
  • Pelican Bay
  • Park Shore
  • Grey Oaks

These neighborhoods feature private docks, beach access, and championship golf courses, ensuring an exclusivity that resonates with ultra-wealthy individuals.

The Influence of Health and Longevity

Naples has been recognized as a Blue Zone, indicating a high concentration of centenarians. Residents prioritize health-conscious living, with organic markets and restaurants like Seed to Table championing chemical-free produce.

Community and Activities

  • Cultural Events: Engage in various artistic events and performances.
  • Natural Beauty: The stunning beachfront enhances the community’s lifestyle quality.

Naples vs. Other Florida Markets

While real estate markets in cities like Miami are facing downturns, Naples remains resilient. Nick Gerli, CEO of real estate analytics firm Reventure App, noted the “collapse in demand in Miami’s housing market,” contrasting it with Naples’ thriving real estate activity.

Conclusion: The Allure of Naples, Florida

Naples, Florida has successfully established itself as a unique enclave that caters to both the affluent and the casual visitor. With its sandy shores, luxurious amenities, and cultural offerings, Naples continues to draw individuals seeking a balanced lifestyle full of leisure and exclusivity.

Whether it’s the flip-flop crowd or those flying private to Europe, Naples epitomizes the ultimate low-key luxury haven. As Angela Dellatorè so aptly puts it, “The reason that people are drawn to this area has so much to do with the downtown area being right by the waterside.”

With its magnetic charm and promise of a serene yet lavish existence, Naples proves that it truly is a unique gem along the Gulf Coast.

Attracting Billionaires City Florida Naples

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