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New Survey Explores What Buyers Really Want From New Construction

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Broward County Florida

Larry Ellison Invests $450 Million in Florida Town, Aiming to Attract the Ultra-Wealthy

March 27, 2026
Luxury mansion overlooking a coastline.
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Oracle co-founder Larry Ellison has made a significant splash in South Florida’s real estate market, investing $450 million into the exclusive town of Manalapan. This strategic investment includes acquiring landmark properties, signaling a move to transform the area into a premier destination for the ultra-rich, just a short distance from Mar-a-Lago.

Key Takeaways

  • Larry Ellison has invested $450 million in Manalapan, Florida.
  • His acquisitions include a record-breaking estate and the Eau Palm Beach Resort & Spa.
  • The move aligns with a broader trend of wealthy individuals and corporations relocating to South Florida.
  • Ellison’s previous real estate ventures, like his development on the Hawaiian island of Lanai, suggest a focus on luxury hospitality.

A Haven for the Mega-Rich

Ellison’s substantial investment in Manalapan, a town with only 400 residents, began in 2022. His purchases include a $173 million estate spanning 16 acres and, more recently, the $277 million Eau Palm Beach Resort & Spa. This hotel, formerly the site of the historic La Coquille Club, is poised to become a central attraction for potential high-net-worth residents.

South Florida’s Growing Appeal

Ellison’s move is part of a larger migration of wealthy individuals and corporations to Florida, driven by factors such as tax advantages and a favorable business climate. Notable figures like Jeff Bezos and Ken Griffin have also made significant real estate investments in the region. The influx of billionaires is reportedly encouraging companies to relocate their headquarters to South Florida as well, creating a dynamic economic environment.

Ellison’s Vision for Luxury

Drawing parallels to his development of the Hawaiian island of Lanai, where he renovated Four Seasons resorts, Ellison plans similar enhancements for the Eau Palm Beach Resort & Spa. Initial changes include the introduction of a Nobu restaurant, a known favorite of Ellison’s. The proximity to Mar-a-Lago is also seen as a significant draw for the area, further enhancing its appeal to the affluent.

Economic Impact and Future Prospects

Local officials, like Manalapan Mayor John Deese, welcome Ellison’s investments, viewing them as a positive contribution to the town’s already successful real estate market. The development of the Eau Palm Beach Resort & Spa is expected to be a focal point, potentially attracting more luxury properties and residents to the area. This trend is supported by developers like Stewart Satter, who is building a high-value mansion adjacent to Ellison’s property.

[link-whisper-related-posts]

Sources

  • After
    pouring $450 million into Florida real estate, Larry Ellison
    plans to lure the ultrarich to an exclusive town just
    minutes from Mar-a-Lago
    , Fortune.
  • Corporate HQs Are Following The Billionaires To South Florida, Bisnow.

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